Full transcript
Hi, I'm Arnaud, Head of Marketing at Finmatics. We build the next-gen AI agent for accounting firms and finance teams. We are based in Vienna and we went through a full rebrand of our company, and we needed a new website to follow suit, basically. So the project we did with Alex and his team, with the Tunel Studio guys, was a full end-to-end relaunch project: migration to Webflow, complete redesign, brand identity uplift, new copy in German, site architecture, SEO optimized, LLM optimized, all of this with the one agency, Tunel Studio. And we worked in clear and structured phases, from the research phase through the development, through the post-launch growth and reporting. And what was important for us is that we didn't just want an agency to hand a brief and that we had to think about everything. We wanted actually a strategic partner who would think with us. And from day one, this is also how it felt: that they were part of our team, very proactive, always available on Slack and in meetings as well, very fast to respond, knowledgeable about what is possible, what is not possible, or even how to make things possible depending on what we wanted to achieve. So it really felt like having a person in the team. Also important: not every task was being clocked in. It's not about making every hour billable, it's about having the project finished. So often we were just sitting down together, figuring out the real problem together. And it felt like having a senior person in-house without having to hire one. Today we're still working with them, still very happy. We're continuously improving our website, we are doing growth testing, we are optimizing for LLMs, and we are seeing more and more traffic, more and more AI visibility, higher conversion to leads coming through our website. Again, if you are a B2B SaaS company looking for a strategic partner to really uplift your team and drive results, I can only recommend Alex and his team, Tunel Studio. Thanks again for the great cooperation and the great help so far.